Business Trends in ASEAN

Business Trends in ASEAN

Learn the business trends of the ASEAN market with ten countries, 600 million people.

Finding the key to business success and how to grab opportunities



Staff who are interested in doing business in ASEAN or are interested in deepening knowledge about ASEAN

Focus and Learning Outcomes

Understanding the fundamentals of ASEAN culture and how to appropriately conduct business according to business trends in ASEAN


・The ASEAN community:ASEAN and her deep economic ties

・The future of ASEAN and her economy

・ASEAN’s countries:10 countries, 10 diverse environments

・Japanese Companies in ASEAN:Understand how some Japanese companies have succeeded in ASEAN

■Learning style and activities

・Understand cultural and business trends in ASEAN through case studies, group discussions, and past experiences from lecturers.

・Learn from the successes of past Japanese companies and apply the knowledge to current contexts.


Half a day

■Number of participants

Suggested number: 24
(Min 10, Max 42)


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